Climate Youth Advocate

Amanda Goh

Photo by Business Insider

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Current Role

Youth Climate Storyteller, Environmental Communicator

Previous Position

Sustainability Research Intern, SG Climate Rally

Key Recognition

UN Youth Delegate | Featured in Eco-Business and Green is the New Black

Background and Early Foundations

Amanda Goh’s passion for the environment began in secondary school, where she launched recycling campaigns. She later studied Environmental Studies and Media Communications, realizing the power of storytelling to drive climate action. A leading face in Singapore’s youth sustainability movement, Amanda fuses data and emotion to engage Gen Z audiences.

Career Milestones and Impact

Year

Milestone

2019

Co-organized SG Climate Rally, Singapore’s first youth-led climate march

2021

Selected as UN Youth Delegate on Sustainable Development

2023

Launched digital storytelling series on TikTok and Instagram

  • Engagement Reach: 500K+ youth through IG Reels & climate explainers
  • Core Themes: Climate anxiety, carbon literacy, sustainable cities
  • Partners: SG Green Plan, local schools, eco-startups

Leadership Style and Influence

Amanda leads with authenticity and relatability. Rather than doom-based narratives, she inspires action through hope and humor. She is seen as a bridge between science and the street, and her digital-first approach has made sustainability viral for Gen Z.

Legacy and Future Focus

Amanda is developing curriculum materials for Southeast Asian schools and mentoring climate creators across ASEAN. Her future goals include scaling her content platform into an NGO and consulting for green tech startups.

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